We'd like them to eat their cake and have it too

Does it have to be progress or environment? We think they go hand in hand. Here's one example. Demand for gasoline in the Midwest is growing, and Marathon sales are growing faster than demand. We're virtually rebuilding our Robinson, Illinois, refinery so 75% of its output can be gasoline. At the same time, we've spent millions on environment controls to make sure cleanliness matches growth. We're giving the same careful attention to clean air and water at our other refineries, too. And we've joined with 10 other companies in a research program to reduce contaminating emissions from auto engines.

For more about what an all-round, hard-working oil company can accomplish, write (Dept. E) for a copy of our annual report.

Who: Marathon Oil
Advert: Newsweek, 1970
Methane: 1351.70 ppb

Source: Newsweek/Pinterest

We're out to start cleaning the air. And we hope you'll join in by putting this daisy on your car and lead-free amaco, anti-pollution, gasoline in your tank.

I want to give you a daisy and some daisy seeds. Daisies are a symbol of clean air. That we're out to start clearing the air. And we hope you'll join in by putting this daisy on your car... and lead-free amaco, anti-pollution, gasoline in your tank. Come see us at participating standard oil dealers. We're the guys with the daisy. You expect more from standard and you get it.

Who: Amoco/Standard Oil
Advert: National and Regional TV Networks, 1970
Methane: 1351.7 ppb

Source: YouTube

What have you done to your country lately?

Cigarette butts. Gum wrappers. Candy paper. Don't drop them in all the wrong places. Like a sidewalk. Or the highway. Or on somebody's lawn. Or in the gutter. Every once in a while, make a deposit in a waste can at your Shell station. It's a great way to save. The landscape. Now you can visit your Shell dealer when your tank is empty, or when your ash tray is full. That way, you not only keep a tidy car. You get a tidy country to drive it in. Please keep this in mind: if we keep throwing trash away on the streets and highways, we're throwing something else away.

A nice place to live.

Who: Shell
Advert: Look Magazine, 1970
Methane: 1351.70 ppb

Source: Vintage Paper Ads

Americans work hard for what we have Mr President. Don't risk our economic future.

Generations of American families have worked hard to make America's economy the strongest in the world. But that success and the economic security of our future generations is suddenly at great risk. Because right now, our world competitors countries like China, India, Mexico, and Brazil are pressuring the United States to support a U.N. global climate agreement that would force American families to restrict our use of the oil, gasoline, and electricity that heats and cools our homes and schools, gets us to our jobs, and runs our factories and businesses. We'd have to pay more for energy, and, in turn, prices for goods and services would rise. The big countries that compete with America for jobs, trade, and economic security have everything to gain and nothing to lose. Because according to a prior agreement, they won't have to make the sacrifices Americans are expected to make. This also means America's sacrifices will not produce environmental gains. That simply isn't fair, or effective. The climate agreement that President Clinton is under pressure to sign has a big price tag mostly for American. families. It's a bad deal for America. Today. And tomorrow.

Who: Global Climate Coalition
Advert: New York Times, 1997
Methane: 1754.48 ppd

Source: Greenpeace